Record-Breaking Launch: AED 300 Million in Just 12 Hours
The luxury real estate market in the UAE just hit a new benchmark. A developer with a two-decade legacy, Mantra Properties has partnered with Global watch and jewelry giant Jacob & Co to create a new landmark: Jacob & Co-Residences. This historic project was launched on Al Marjan Island in Ras Al Khaimah.
Sales of the development surpassed AED 300 million (USD 81.6 million) in just 12 hours after launch. Such an achievement sets a new record for the island and makes it the fastest-selling development ever. Itβs more than a successful launch; this is a revolution. Itβs a statement about the growing demand for branded luxury living and Ras Al Khaimahβs rise as a global investment destination.
Unveiling Luxury: What Sets Jacob & Co Residences Apart
What drives this huge demand? The Jacob & Co. residences project is the very definition of branded residences in UAE - much more than just putting a name on a building. It is an expression of how a luxury brand philosophy is translated into a living experience.
This vision was articulated perfectly by Jacob Arabo, the Founder & Chairman of Jacob & Co. Just as each Jacob & Co timepiece tells a story of artistry and innovation, so the Jacob & Co Residences on Al Marjan Island will tell a story of luxury living.
This development is not all about apartments; it is about people. Itβs about delivering a curated lifestyle. The project will include 223 limited-edition residences. This exclusivity is a big part of the appeal - buyers get to own a piece of architectural art here. These include studio, one-bedroom, and two-bedroom homes starting from AED 1.01 million.
Branded luxury apartments in RAK promise high design, top-class wellness, and experiential luxury. For residents, it means the same βdedication to perfectionβ that makes Jacob & Coβs watches and jewelry so popular. All of these 223 residences are like art in themselves, and every resident will experience the Jacob and Co philosophy of making beauty out of craftsmanship.
Boosting RAKβs Real Estate Boom: Market Impact
This AED-400 million development opens a new door in the Ras Al Khaimah real estate market. This huge demand confirms the UAE remains the global leader in branded luxury living.
Perhaps the most telling figure from the launch was that over 80% of investor interest came from expatriate residents and foreign buyers. This highlights the regionβs global appeal for high-end real estate investments. International investors now look beyond the traditional markets and see the huge growth potential in emirates such as Ras Al Khaimah.
And this project is sure to become the crown jewel of Al Marjan Island real estate. Marjan Group CEO Abdulla Al Abdouli said the launch was a reflection of a bigger vision. βA project of this size represents our vision to bring the best of global luxury brands into Ras Al Khaimahβs lifestyle landscape,β he said.
He also noted that the project could be transformative: βThis project will really add to the appeal of the island and redefine what modern luxury living means hereβ. The success of this launch sends a signal to other global luxury brands: Ras Al Khaimah is ready for them.
Looking Ahead: 2027 Handover and Investment Opportunities
The development is actually slated for handover in the fourth quarter (Q4) of 2027. Such a clear timeline gives investors a concrete date to move into their new homes or investment properties.
This further enhances the appeal of waterfront luxury properties in Ras Al Khaimah. For investors, this project is a way to get a foot in the door of a development thatβs already a success. A prime waterfront location on Al Marjan Island, the unmatched brand power of Jacob & Co, and the proven expertise of Mantra Properties make for an attractive investment opportunity. And if you are interested in the development or just want a virtual tour, just contact us. Our specialized team will guide you in every way.
